American Cancer Society fights to end breast cancer

According to the American Cancer Society, an estimated 226,870 new cases of invasive breast cancer are expected to occur among women in the U.S. in 2012, including 4,490 Hoosier women. The American Cancer Society offers 24/7 support to those diagnosed with breast cancer and their loved ones. In fact, one out of every two women turn to the Society for help and support following their breast cancer diagnosis. This October, the Society will be using National Breast Cancer Awareness Month to remind women about the importance of breast health.

"The American Cancer Society encourages all women to put their health first. We want women to understand the benefits of eating a balanced diet, maintaining a healthy weight, exercising regularly and limiting alcohol intake, and the effect those healthy habits can have on lowering their cancer risk," said Vicki Elliff, Indiana health initiatives director at the American Cancer Society.

Breast cancer is a leading cause of cancer death in women, second only to lung cancer. The Society is reminding women 40 and older to have a yearly mammogram and clinical breast exam. The American Cancer Society offers an Indiana Mammography Facility Guide that compares services, price, and other information to help Hoosier women choose the mammography facility best suited for them. The Indiana Mammography Facility Guide is available for free online at www.cancer.org/indianamammogram.

Also, the Society recommends that women ages 20 to 39 receive a clinical breast exam at least once every three years. The five-year survival rate is 99% for breast cancer that is diagnosed in the earliest stages. "More than 2.9 million breast cancer survivors will celebrate a birthday this year thanks to early detection and improved treatment," Elliff continued.

The American Cancer Society is the most effective breast cancer-fighting organization in the world, and is doing the most to help people with breast cancer today and works tirelessly to find cures to end the disease tomorrow. The Society has spent more on breast cancer research than on any other cancer, and has played an important part in many major breast cancer research breakthroughs in the past century, including demonstrating that mammography is an effective screening test for breast cancer, the development of Tamoxifen and Herceptin, and knowledge that genetics, poor diet, lack of exercise, and moderate drinking increase a person's cancer risk.

The Society also offers newly diagnosed women and those living with breast cancer a variety of programs and services to help them in their breast cancer experience.

· The Reach To Recovery program helps newly diagnosed patients cope with their breast cancer experience. Reach To Recovery volunteers offer the unique understanding, support, and hope from the perspective of someone who has survived breast cancer.

· The Look Good Feel Better program helps breast cancer patients manage the physical side effects of treatment. Patients gain beauty techniques to help improve their self-esteem and quality of life, but also a sense of support, confidence, courage and community with other cancer patients in the program.